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㈠ If you want to promote overseas blockchain, what should you do?

If you want to promote overseas blockchain, what should you do?

You can consider looking for Expo for overseas communication.

If you want to do blockchain advertising and promotion, is there any precision marketing platform?

You can consider Xiacheng Outer Circle, which has a dedicated blockchain industry promotion solution, integrating more than 10 types of media relations resources with more than 300W, and it is said to be good at precise advertising.

Why does funsworld launch blockchain K assets?

Because blockchain has three major advantages: openness and transparency, collective maintenance, and reliable database, it has broad prospects and huge market potential, so they launched this electronic currency.

How to learn blockchain

Blockchain has become crazy, but you know nothing about it!

Blockchain is a decentralized database system participated by different nodes and an open ledger system.

It consists of a series of data blocks or data packets generated according to cryptographic methods, that is, blocks. The data information of each block is automatically stamped. Timestamp, thereby calculating a data encryption value, that is, hash value (hash).

Why does Panyubao launch the blockchain delivery function?

It should be for a better user experience

How to play foreign exchange when blockchain comes

How to play it specifically, Tiger Foreign Exchange has done a good job in this aspect of the industry

How to prevent counterfeiting in blockchain ? How to spot fakes?

They will record the production information, logistics information, sales information and other data of the product. It is equivalent to a person having an ID card, but this ID card is a code. After entering, you can see very complete information. Even your "parents" know your net worth and name, and they can't change it! With this kind of blockchain for anti-counterfeiting and traceability, even the labor cost of printing is saved.

After reading the previous content of Blockchain Three Plus One, what are the ways to promote blockchain?

From traditional promotion to offline and online methods, it mainly describes the different methods of promotion in entities and on the Internet. The main promotion of blockchain is through e-commerce online promotion channels (database marketing, social media marketing, online advertising, mobile clients, distribution platforms, search engine marketing, resource cooperation marketing, classified information, etc.). The models are always changing, but they remain the same. Regardless of the promotion channels, they all serve a common goal: profit.
The above are purely personal thoughts.

Blockchain, what kind of project is it? How to do it?

I have been studying blockchain for a long time and have learned about several projects. You can discuss it.

How to learn blockchain

Take two steps, the first step is to determine the direction, and the second step is to determine the details. . There are several directions: I'm just a novice who wants to know what it is.

I want to work in the blockchain industry, doing development, operations, products, or even starting a blockchain business.

The details of each direction are purple:

Direction 1

I want to understand what the blockchain is and what the various coins do.

Let’s start with Bitcoin. Here we recommend "Bitcoin" edited by Li Jun, Chang Chai, etc., which can help you understand the consensus wisdom behind Bitcoin, the principle of decentralization, the history of Bitcoin, etc. Next, let’s research various currencies. The larger domestic chains include QTUM and NEO, and the larger foreign chains include EOS, ETH, etc. Go study their white paper, team, history, itter, telegram group and other places where you can get in touch.

At the same time, you also need a place where you can watch the market, exchange ideas, and read articles. Here are some commonly used apps recommended. For example, the commonly used APP blockfolio for checking prices; for checking information, block information, news, and even finding a place to brag, you can use the Baweiyuan APP; for currency information, you can refer to the Feixiao APP, which has a lot of content. Among them, Ba Weiyuan APP is the one I use most because its news is reliable and will not be faked.

Direction 2

Blockchain industry

As far as I know, most of the current practitioners in the blockchain industry have transferred from finance or computer majors. If you are a college student and want to work in the blockchain industry, you may consider majoring in finance or the computer industry. If you are already working and want to join the blockchain industry, then you need to learn the following content. This book "Blockchain: From Digital Currency to Credit Society" by Chang Chai and Han Feng will introduce you to the basic knowledge of blockchain. "Blockchain Technology Guide" can help you deepen your understanding of blockchain technology. "Blockchain Revolution" can take you into a revolution that is about to happen. Overall, there is a lot to learn.

㈡ What fields are blockchain suitable for?

The first one is the information security industry.
The second one is the bill business field
The third one is the payment and settlement business.
Fourth, identity/account authentication business.
Fifth, each node participating in the maintenance of the equity proof blockchain can obtain a complete data record. Using the characteristics of reliable and collective maintenance of the blockchain, the rights of the owners of equity can be confirmed.
Blockchain technology is really powerful. With the advancement of the times, this technology may change the development direction and trend of the financial industry, and because the blockchain technology itself has large capacity, high-speed computing, security, and convenience And other characteristics have laid a strong foundation for the advancement and popularization of technology.

㈢How to apply blockchain in the field of digital advertising

Blockchain has now become a highly exposed hot word, and some even believe that this technology will affect all walks of life around the world. bring about huge changes. So, its impact on digital outdoorWhat impact will the advertising (DOOH) industry have?

Rob Thomas, director of inbound marketing at OpenMedia, gives some perspective:

DOOH and location-based advertising

The outdoor industry is undergoing a micro-revolution. Static and regular banners are no longer enough to attract a loyal and lasting consumer base. In an increasingly digital and internet-driven world, brands are preparing to take the next step in creating outdoor advertising strategies that are not only eye-catching, but also accessible, engaging and impactful.

What is certain is that blockchain has the potential to revolutionize the digital outdoor media industry. Blockchain can enable brands to gain big data insights about their customer base by facilitating and encouraging consumers to interact with their digital location-based ads (e.g., taking photos and sharing them on social media) in exchange for customer rewards. The process is called tokenization.

Leveraging location-based data can have a significant impact on digital out-of-home media. Fundamentally, allowing brands to tailor their ads to specific audiences at specific times and with specific goals really works.

Smart Contracts, Tags, and Outdoor Advertising

Essentially, blockchain is a decentralized record-keeping technology that can be used without the need for a centralized third-party administrator. Facilitate secure and transparent peer-to-peer financial transactions. It is also known as cryptocurrency.

This technology is expected to have an output value of US$175 billion by 2025. In the field of digital out-of-home media, one of the most attractive possibilities is that blockchain can enable the formation of mutually beneficial logos between brands and consumers.

For example, imagine a digital display that drives users to interact with it through taking photos and social media sharing in exchange for a fixed amount of digital (crypto) store credit. In return, this will allow brands to create micro-branded ads, which will provide them with specific and valuable data about their consumer demographics.

This formal marking between enterprises and consumers can be implemented through smart contracts. A smart contract in its simplest definition refers to a piece of computer code that controls future transactions between parties on the blockchain when triggered under specific conditions. For example, a triggering event could be when a consumer engages in an outdoor ad by sharing a photo on their social media. This, in turn, can trigger spontaneous contract execution and store crypto credit rewards from advertised brands will be seamless and transparent.

In addition, consumers can be sure that their information is secure because distributed ledger technology has strong encryption capabilities. As the name suggests, each transaction represents a "block" and all blocks are connected to the next creation chain. Since this chain is distributed to every peer in the network and is not under the control of a central administrator, it is difficult for any hacker or third party to interfere with the data.

There is no doubt that the future of digital out-of-home media is exciting.

As a leader in digital outdoor media, Aoqing Siling alsoWhile actively deploying blockchain-related businesses, we hope that through blockchain technology, we can make the digital outdoor ecosystem transparent, reduce advertising fraud, and improve the effectiveness of reaching target groups. In the further future, with the deepening of blockchain and artificial intelligence technology, the overall ecological model of outdoor advertising may be subverted. Quanque is working hard to enhance the interests of advertisers, media, and users.

㈣ Let’s briefly talk about the major applications of blockchain and which ones are pitfalls

What can blockchain do? Blockchain, a great technology that accompanied the birth of Bitcoin, is currently being used in the financial field to significantly reduce transaction costs and improve efficiency, which is enough to excite Wall Street. However, this is just the tip of the iceberg. Its potential applications are very broad and will subvert every aspect of our lives in the future.

The Internet is an information network, with 0s and 1s flowing in it. Blockchain is a value network, and its role is to transmit value, unlike the Internet for data transmission.

Speaking of value transfer, there is a very simple scenario, such as payment, I have 100 yuan in hand, and I want to transfer it to the group. I can use WeChat red envelopes or WeChat transfers. Here During the transaction process, a third party is required to participate, and the transmission method of the blockchain is point-to-point transmission, which does not require any intermediate node. This is a very big difference between the blockchain and our existing architecture.

When it comes to peer-to-peer payments, many people will think of Bitcoin, because most people know blockchain from Bitcoin. What is the difference between blockchain and Bitcoin?

Blockchain is the technology behind Bitcoin; blockchain is a basic technical architecture that designs and implements an autonomous system with multi-party participation through a specific data structure and consensus algorithm.

The specific data structure is actually the name blockchain itself, that is, its data is placed in data blocks one by one, and then these data blocks are connected and implemented using a chain. "Consensus algorithm" is a very important concept in blockchain. Without synchronic algorithm, there would be no meaning of blockchain.

Introduction to Bubi Blockchain

Bubi Blockchain has been focusing on the R&D and innovation of blockchain technology and products since its establishment, and has a number of core technologies. It has made substantial innovations in many aspects and formed a number of core technical achievements, such as: mathematically provable distributed consensus technology, fast large-scale ledger access technology, multi-chain general ledger technology that supports business expansion, and heterogeneous ledger technology. Construct interconnection technology between blockchains, etc. On April 25, "Gege Points" introduced the concept of blockchain into the points system, jointly opened it up with multiple parties, issued and redeemed points, and promoted the circulation of points. Each cooperative institution can jointly participate in transaction verification, ledger storage, and real-time settlement; the third-party payment platform of the enterprise points issuer makes the entry and exit of points more flexible. Bubi has developed its own blockchain basic servicesThe platform has been applied in equity, supply chain, points, credit and other fields. Bubi has been committed to building an open value circulation network with decentralized trust as the core, allowing digital assets to flow freely.

Having said that, let’s analyze the difference between blockchain and Bitcoin?

1. Essential difference. For the world, Bitcoin is a digital currency based on cryptography, while blockchain, as we just said, is a value transfer protocol. There is an essential difference between the two, because one is a digital currency. , one is a value transfer protocol.

2. Algorithm. Bitcoin's consensus algorithm is based on a working algorithm called proof of work, POW. There are many different consensus algorithms in the blockchain. It can use either the Bitcoin POW algorithm, the POS algorithm, or the DPS algorithm.

3. Transaction speed. Bitcoin is limited to a maximum of seven transactions per second. Please note that what is mentioned here is the maximum and not the average, because this is a very strict definition. For the blockchain, the number of transactions per second can actually reach tens of thousands or more, so this is also One major difference between blockchain and Bitcoin. Because many people will be confused and say that the transaction speed of the blockchain is seven transactions per second. This is wrong. This is a limitation of Bitcoin. The blockchain can reach very high speeds based on its different consensus algorithms and linking methods. Transaction speed.

4. Link form. Bitcoin is a blockchain based on the Internet, which means we call it a public chain. The blockchain can be in the form of a public chain, a private chain, or a consortium chain.

5. Limitations. It is recommended that everyone not touch some digital currencies related to blockchain. What's the reason? Bitcoin is a digital currency. Although it has very good and different characteristics, it does not comply with financial supervision. In other words, these 21 million Bitcoins were issued without national authorization and without national credit as a multiple. was released below. The blockchain also has some limitations. Although it is just a protocol and a technology, it is still a new technology in its infancy.

To summarize, blockchain is a relatively low-level protocol and a technical infrastructure, on which there are various consensus algorithms. If the blockchain is 1, the consensus algorithm may be 10 to 20, but the applications based on it may be one thousand or two thousand, or more. In other words, Bitcoin is only one of many blockchain applications. A realization. Therefore, Bitcoin and blockchain cannot be equated. Bitcoin is only a very elementary implementation of blockchain.

What can blockchain do? Blockchain problem? In the bill market, digital bills based on blockchain technology can become a safer, smarter, and more convenient bill form. borrowPoint-to-point transactions enabled by blockchain can break the existing functions of bill intermediaries and realize the disintermediation of bill value transfer; the construction and data storage of digital bill systems do not require a central server, eliminating the need for the development of central applications and access systems. costs, reducing the maintenance and optimization costs of the system under the traditional model, and reducing the risks caused by system centralization; based on the non-tamperability of information on the blockchain, once the transaction is completed, there will be no default, thereby avoiding "one Behaviors such as "selling too many tickets" and out-of-synchronization of payment and endorsement effectively prevent risks in the bill market. The securities trading market is also an area where blockchain technology has great potential. The current traditional securities trading model has the shortcomings of long transaction processes, low transaction efficiency, and high comprehensive costs. In addition, there are strong intermediaries and regulatory agencies, and the rights of financial consumers are often not protected. Applying blockchain technology, buyers and sellers can be directly matched through smart contracts, and the efficiency of transaction execution can be greatly improved. Settlement and delivery can be automatically realized through a distributed digital registration system. Since the data entered into the block is irrevocable and can be copied to each data block within a short period of time, the information entered into the blockchain actually has a publicity effect, so the occurrence of the transaction and the confirmation of ownership will not occur. dispute.

What can blockchain do? Blockchain problem? Although there is no mature underlying blockchain technology platform solution currently, technical problems such as capacity scalability, privacy protection, inability to settle on a net basis, and non-recourse after the fact also need to be solved, and large-scale application of blockchain Technology also requires redesigning IT architecture and reengineering business processes, but these are only technical issues. The real test of blockchain technology taking root and growing in the financial field is the ontology of regulatory agencies and financial institutions. Will the inherent "deregulation" and "decentralization" characteristics of blockchain make market entities have no motivation to drive technology? Innovation. However, since the blockchain is a technology based on mathematical algorithms, the establishment of a trust relationship between transaction parties does not require the use of intermediaries or authoritative centers at all, and the cost of establishing a trust relationship is almost zero (when the blockchain financial infrastructure and ancillary infrastructure are established (under the premise), and the blockchain code is open source and open, without geographical restrictions, and the network pattern is distributed and interconnected, laying a technical foundation for the establishment and development of inclusive finance and shared finance in the future, and creating material conditions for global financial integration and unification. From this point of view alone, blockchain technology will surely establish a core position in future financial development, and it will rely on and complement each other to win the future.

㈤ What are the classifications and applications of blockchain projects

From the current mainstream blockchain projects, blockchain projects mainly fall into four categories: Category 1: Coin Category; second category: platform category; third category: application category; fourth category: asset tokenization.

Coins mainly serve as the "medium of exchange" in the field of blockchain assets. The medium of exchange refers to general equivalents, such as gold and silver notes in the past. ("Bihui Exchange" for trading blockchain assets)

Platform projects refer to the establishment of technical platforms to meet the needs ofThe development of various blockchain applications can lower the threshold for developing applications on the blockchain.

The scope of application projects is relatively wide, covering many fields such as finance, social networking, games, property rights protection, etc. It is also the fastest growing field of blockchain assets.

The asset tokenization project refers to the blockchain mapping of physical assets, that is, the physical assets are put on the chain. Currently, there are no more than 10 varieties.

01 Currency

The first category is currency projects, which are also the earliest blockchain projects. Currency projects mainly include projects such as Bitcoin and Litecoin. In addition, there is another type of asset that has the characteristics of anonymity. Its main functions include realizing payment while protecting the privacy of both parties. The well-known ones include Dash, Monero and Big Zero that use zero-knowledge proof. Coin (Zcash), etc. Currency mainly serves as the "medium of exchange" in the blockchain asset field. The medium of exchange is the general equivalent that you use to exchange for goods. For example, in the past, gold, silver, and banknotes could be used as media of exchange. There are currently more than 2,100 types of digital assets in the world, and the number of currency blockchain projects has grown rapidly recently. As of June 2018, Bitcoin still has the largest market value.

02 Platform Category

The second category is platform blockchain projects. The main function of platform blockchain projects is to establish a technology platform to meet the needs of various blockchain application development. The required technical requirements; simply put, platform applications allow developers to directly issue digital assets on the blockchain, write smart contracts, etc. A smart contract is a computer program that runs on a blockchain database and can be automatically executed under conditions set by its source code.

For example, if you develop a smart contract based on a house rental agreement on the blockchain, when the owner receives the rent, it will trigger automatic execution and give the apartment's security key to the tenant.

The main function of platform blockchain projects is to establish an underlying technology platform to allow developers to develop applications on the underlying technology platform. A considerable number of platforms are still under development. As of June 2018 , the one with the largest market value is Ethereum.

03 Application Category

The third category is application blockchain projects. Application projects are developed based on blockchain development platforms (such as Ethereum) and can solve various problems in the real economy. Blockchain projects that address many issues in the field.

For example, the blockchain-based prediction platform Augur, the blockchain-based computing power trading platform Golem, the blockchain-based luxury traceability platform VeChain, and the blockchain-based asset exchange and transfer services OmiseGo. Using blockchain technology, these projects can better solve trust issues, cross-border circulation and other issues. At the same time, using smart contracts and tokens on the blockchain, automatic execution can be better realized, greatly improving the efficiency of social and economic activities. efficiency. The scope of applied blockchain projects is relatively wide, covering many fields such as finance, social networking, games, property rights protection, etc. It is also the current market value increase of blockchain projects.The fastest value field.

04 Asset Tokenization

The fourth category is asset tokenization blockchain projects. Asset tokenization refers to linking blockchain assets to physical assets such as gold and U.S. dollars. , is a blockchain mapping of physical assets. As of February 2018, there are no more than 10 varieties. The more typical representatives are USDT, which is benchmarked against the US dollar, and Digix Dao, which is benchmarked against gold. Each DigixDAO token represents 1 gram of London gold. Silver Market Association certified gold. Asset tokenization has the advantages of convenient transactions and safekeeping. First, asset tokenization makes transactions easier. Because blockchain assets can be split, they have better liquidity.

For example, currently the real estate needs to be transferred as a whole. If the real estate can be tokenized, it can be purchased in pieces, making transactions more convenient. Secondly, tokenization of physical assets is more conducive to safekeeping. In physical transactions such as gold, it is easy to cause wear and tear and cause losses. However, after tokenization of physical assets, there is no need for physical transfer, which is more conducive to the custody of physical assets.

㈥ What are the reliable marketing and promotion methods of blockchain, or intelligent marketing platforms?

Blockchain marketing and promotion in the outer city circle:

When a blockchain project is just launched, it is a great opportunity for brand promotion. Promoting the project together with the brand can not only enhance the popularity of the blockchain brand, but also greatly attract users to pay attention to the project application.

There are currently 10,000+ people living outside the city. If you want to do block chain advertising, then try the outer circle of the city!

㈦ What is blockchain and how to make money with blockchain

Blockchain is a term in the field of information technology. In essence, it is a shared database, and the data or information stored in it has the characteristics of "unforgeable", "full traces left", "traceable", "open and transparent" and "collectively maintained". Based on these characteristics, blockchain technology has laid a solid foundation of "trust" and created a reliable "cooperation" mechanism, which has broad application prospects.
The ways to make money in the blockchain are as follows:
1. Coin speculation. Coin speculation is like stock speculation. Coin speculation is the lowest threshold for making money in the blockchain;
2. Vendors, district Blockchain is a global market. Like small traders, you can move from a low-price platform to a high-price platform to sell and earn the difference;
3. Earn commissions for promotion. The blockchain method is to register first Exchange account, generate your own invitation link, and then promote it. If someone registers the exchange through your link and generates transactions, you can get a commission;
4. Mining, "mining" in Bitcoin is The accounting process;
5. Technical support, providing blockchain technical support to some teams and enterprises;
6. Opening a trading website and charging handling fees;
7. Developing wallets and wallets It is the infrastructure of the blockchain, just like the "Alipay" or "WeChat Pay" of the blockchain;
8. Be a blockchain project or infrastructure equipment supplier.

Warm reminder: The above explanation is for reference only and does not make any suggestions. There are risks in entering the market, so investment needs to be cautious. Before making any investment, you should ensure that you fully understand the investment nature of the product and the risks involved. After understanding and carefully evaluating the product, you can make your own judgment on whether to participate in the transaction.
Response time: 2020-12-02. For the latest business changes, please refer to the official website of Ping An Bank.
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㈧ Big data, cloud computing, new algorithms What are the applications of blockchain and blockchain in computational advertising

1. Algorithm. You can accurately push ads based on the viewer's interests and hobbies, so that the viewer can click on the advertisement.
2. Portraits. Label multi-dimensional "portraits" based on the user's level and interests. Laming
3. Geographic fencing. Based on the user's registration information, the user's geographical location is accurately determined.
4. Effect transformation. Based on the user's multi-dimensional dimensional portrait, accurately determine user needs, enable users to click to purchase, and achieve conversion in advertising and marketing effects.
5. Accurate capture. When users click to browse ads, traces will be left, and the user's mobile phone code information can be captured based on the traces.

㈨ How blockchain is reshaping the advertising and media fields

How blockchain is reshaping the advertising and media fields
Digital ad fraud is the business world A major problem. In fact, ad fraud is such a serious problem that 37% of advertisers surveyed would be happy to pay extra to ensure that the traffic they paid for was connected to a real person.
As someone who has built an entire career on the internet, I have been aware of ad fraud every step of the way. This is why I’ve never been in a rush to put money into digital ad campaigns, preferring to take the longer route and figure out how to drive organic traffic.
Why keep loading quarters into the machine when you know it’s broken?
While there are plenty of profitable businesses built on arbitraging web traffic and converting leads through digital advertising above, but the industry still needs massive reform. One issue that prevents advertisers from preventing fraud is verifying the credibility of paid actions: click-through rates, pageviews, etc. Many of these metrics can be automated by machines, and it can be difficult to know which ones are real and which ones are not.
Over the past year, I have been fascinated by blockchain technology.
I was immersed in it. I've written a number of white papers for emerging companies in this space. I was invited to serve as a consultant for companies such as ShipChain, RedPen, and MagnaChain.
From supply chain tracking to author trustworthiness, to providing services that allow developers to work on a public blockchainWith software development kits for launching current and future games, the use cases are endless - I truly believe we are witnessing the next great technological advancement. But one use case that I think urgently needs attention is digital ad fraud. Blockchain technology is a solution to a seemingly impossible problem.
Here are some shocking statistics from PPC Protect:
Ad Fraud Statistics
·Ad fraud botnet “Chameleon” costs advertisers more than $6 million per month (Spider.io , 2016).
·In 2016, marketers lost $7.2 billion to digital ad fraud (WhiteOps, 2016).
·Out of 5 websites that serve advertising, 1 is a scammer (The Verge, 2017).
·For every $3 spent on digital advertising, $1 is in fraud (Adage.com, 2015).
·Fraud levels are not consistent throughout the year. Whenever and wherever demand for digital advertising outstrips supply, fraud will be proposed. (WhiteOps, 2017)
·U.S. brands will lose $6.5 billion to ad fraud in 2017 (Marketing Week, 2017)
·Display advertising examined by Integral Ad Science found, 8.3 % of impressions are false (Integral Ad Science, 2016).
Advertising Network
Currently, advertisers and media companies tend to use advertising networks to find ads. The advertising network will build a book of customers and media sources, collect a large amount of advertising advances, and then monitor through the media sources Placement and performance of advertising.
Google AdSense is the largest of these providers, but tends to pay less and is easier to access. Other ad networks focus on certain types of content or companies. In the process, they all consume a large portion of ad spend.
When you think about how blockchain can provide a solution here, let me tell you that this technology can enable advertisers and media companies to collaborate. Ad views can be verified on the blockchain and paid automatically and decentralized via smart contracts.
Of course, barriers to entry for this technology will be initial market adoption and the speed required to build the technology.
Media Buying
Traditional media buying refers to the purchase of advertising on television, radio, billboards, etc., which requires some form of sales system. . Yet traditional media buying is currently bogged down by paperwork and other inefficiencies.
The solution here is to address as many of these inefficiencies as possible - rather than recording on screen the same thing that happened. Because this does not result in an increase in efficiency, it is just a small upgrade to an outdated system.
I know AdBit is launching a de-blockchain solution to connect traditional media buyers directly with media providers, tracking transactions with smart contracts. This will give buyers greater peace of mind, knowing they are actually getting the ads they need, and more information about campaign performance - the aim is to improve the experience of buying ads and help media owners be more successful to monetize their audience.
Ad Exchange
While the first two solutions focus on connecting media owners and ad buyers, the potential for decentralized ad exchanges also exists. In this system, advertisers can specify a price and demographic and have their ads automatically hosted. This will be similar to Facebook ads, but better tailored for advertisers to find customers on a larger scale.
Establishing a decentralized autonomous organization (DAO) to manage the trading of ad units and ad tokens can help solve this problem. One of the biggest hurdles here is the speed requirement for transactions. When someone views an ad space, the advertiser pays for the ad space within seconds. As blockchain speeds increase and decentralized exchanges undergo more accurate testing, this will likely be a major solution that can help advertisers and content providers make more profits.
Profile
What many blockchain enthusiasts like most is the ability to sell their data on the blockchain. The idea here is that companies like Facebook and Google get paid for your ratings and information. However, on the blockchain, advertisers can pay users directly for their personal data rather than going through an intermediary.
However, this use case took a while to set up. In the long term, companies will need to shift from working with middlemen to processing each user's data set. Additionally, there need to be enough companies spending money on the platform to incentivize user participation.
As the speed of blockchain increases and smart contracts improve, and more and more companies adopt blockchain technology, the use of this technology in the advertising field becomes more and more promising.