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⑴ Will "blockchain games + industry" become the future development trend?

There has been such talk in recent times that blockchain applications will be implemented soon. It may be in the field of gambling or gaming.

As for games, as there have been attempts like Blockchain Game 1.0 by E-Cat and Blockcat, there may indeed be a new generation with completely different forms.

The virtual attributes of the game itself and the increasing recognition of the virtual value of the game by users, the innate genes are suitable for blockchain transformation. We can look forward to the development trend!

The blockchain game industry is developing rapidly and the development prospects of blockchain games are good

2020-11-30

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Blockchain games are games developed based on blockchain technology. They generally include strategy, development, sandbox, gambling, and card games. wait. Because blockchain can solve the shortcomings of traditional game mechanisms such as opaqueness, insecure user information, and poor liquidity of game assets, it has become a hot topic in modern Internet game development. Currently, large domestic game developers such as Tencent Games and NetEase Games have successively entered the blockchain In the field of blockchain games, we will promote the rapid development of the blockchain game industry.

According to the "2020-2025 China Blockchain Game Industry Application Market Demand and Development Opportunities Research Report" released by the New Thinking Industry Research Center, the recent In the past few years, blockchain technology has been reused in the Internet and has even been promoted to the national strategic level. Therefore, the blockchain industry has developed rapidly. The global market size is expected to reach 14 billion US dollars by 2022, of which blockchain games are huge. growth potential. The development trend of the global blockchain game industry is roughly the same. my country's blockchain game industry also shows a rapid growth trend. The market size was US$1.7 million in 2019 and is expected to reach US$14.5 million by 2022.

Blockchain games can be divided into Ethereum games, public chain games, LinkToken games, private chain games, etc., which are based on Ethereum and public chain respectively. , private chain, Wanke Cloud and other platforms developed games. At present, most domestic blockchain games are developed based on Ethereum, but Ethereum has shortcomings such as imperfect functions, high costs, and insufficient performance. Therefore, companies in the blockchain game industry will re-establish a public chain to solve the problem of Ethereum. performance issues.

In the blockchain game industry chain, the midstream is game developers, accounting for half of the profits of the entire industry chain.above. Current blockchain game developers mainly include small groups, Internet companies (Xiaomi, Internet), and game companies (NetEase Games, Tencent Games). The profit sources of blockchain games are token income, prop fees, and transaction fees.

The downstream of blockchain games are game distribution platforms and decentralized asset trading platforms. Among them, game distribution platforms include Dapp.com, 55Play, etc., which can provide players with It provides services such as game social networking and game explanations, and at the same time provides game developers with intuitive blockchain game market performance, which is helpful for developers to understand changes in the game market. A decentralized asset trading platform can trade and sell game assets without the need for a third party. The more well-known platforms include Dmarket, OpenSea, Enjin, etc.

New Thinking industry analysts said that in the context of the rapid development of the Internet industry, the demand for blockchain technology applications continues to rise, the market scale continues to expand, and blockchain As an important market segment in the blockchain field, chain games have great potential for future development. Currently, in the blockchain game industry chain, blockchain game development accounts for a relatively high proportion of profits, and this field has greater potential for future development.

Not to mention that blockchain is currently a new player in Internet technology, games alone already have a huge market, not to mention the blockchain games mentioned by the question. ,

Currently, there are many companies on the market using games as a breakthrough in the industry. For example, Anmo Blockchain. Anmo Blockchain also uses the fishpond mining game as a breakthrough to increase user stickiness and the fun of using the application. There are many other applications like Anmo Wallet on the market.

The game itself uses social circles to spread. After all, any current project relies on traffic, and social media is nothing more than the fastest and most cost-effective way.

So in summary, the blockchain game + industry must be a development trend in the future

Yes, the China Game Industry Conference that just ended last month, South Korea and Southeast Asia Game manufacturers and publishers have begun to issue coins through the blockchain to operate games. Chinese game companies are also operating games through blockchain points and tasks or directly issuing coins abroad.

⑵ How to make money from self-media

There are three ways for self-media to make money, as follows:

1. Pure online operation, that is, the owners of self-media make money through After media content management has gathered a certain number of fans, it looks for suitable advertisers to advertise on the platform and realize advertising revenue.

2. Follow the practices of stars, celebrities, CEOs of large companies, etc., and rely on the early use of self-mediaThe accumulated popularity and personal influence are monetized through offline channels. There are many ways to monetize offline, such as book publishing, speech training, corporate consulting, and even consider opening an online store to sell books, etc. In comparison, the latter has higher requirements for media founders.

3. Offline monetization, in order to develop into a regular and stable business project, generally requires media founders to have certain social identities, such as best-selling authors, university professors, media reporters, etc., so that they can Organically connect online and offline resources to maximize economic returns.

In self-media operations, the following principles must be followed:

There are many types of self-media platforms and they are constantly introducing new ones. Here we have just become familiar with the operation of the official Weibo, and over there we have the WeChat public platform It's on stage again. In the face of diversified self-media forms, we need to maintain sensitivity to new media, be brave enough to explore and try, and actively respond to and join new self-media platforms once they emerge.

(2) Aiwan officially launched the block Extended reading on the Chain Game Channel:

Legal Regulations

With the development of the self-media industry hindered, various localities have also regulated the legal issues of self-media through the establishment of local regulations and other forms. However, due to the wide scale of the Internet, it is difficult to solve the problem of infringement in other places, and local legal regulations are ineffective due to the lack of unified national standards.

Furthermore, due to the vast territory of our country, there are still large differences in the economic development level and social development status of various regions. The establishment of unified standards must take into account the development level of each region and cannot be accomplished overnight. This makes Legislation is fraught with difficulties. Regarding self-media, there are also big problems in our country’s legislative level and attitude.

my country’s existing legislation on self-media is mostly low-level legislation and is not authoritative. In judicial practice, our country often uses administrative control instead of legal control. This is because our country has no specific legal control behavior standards for this type of legal issues, making it difficult to apply legal control in practice.

my country’s attitude towards self-media is mostly regulatory. It only clearly stipulates prohibited behaviors, but does not make reasonable regulations for its development. This makes the development of this industry lack certain standards. The legal guidelines have prevented self-media from being used scientifically and effectively.

⑶ What are the blockchain games?

With the explosion of blockchain, blockchain games are also developing rapidly. What is that blockchain game?

Leitz Dog

Leitz Dog was developed by the Internet Financial Blockchain Laboratory and is one of the more complete blockchains at present. Each has a unique gene, due to Depending on the components, the levels of Leitz dogs are divided into ordinary, rare, outstanding, epic, myth and legend. The market currency of Leitz dogs is calculus. Players can use calculus to buy their favorite Leitz dogs and sell them to themselves. The famous Leitz dog can also get the corresponding calculus. At present, every Leitz dogPlayers can accept Leitz dogs for free. Players can see their Leitz dogs in My Kennel. The Leitz dog breeding system will be launched soon. After the launch, players can breed their Leitz dogs and increase their points. .Currently, the Leitz dog is still in an internal testing state, but it is also a major attempt in the application of China’s blockchain technology. Players who like it can adopt their own Leitz dog immediately.

CryptoKitties (ether cats)

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When it comes to blockchain games, the most important thing to mention is Ethereum Cat. Now Ethereum Cat is one of the most popular blockchains in the world, with its market price reaching US$3.4 million. Ethereum Cat It is developed by Ethereum Square. The currency in the game uses Ethernet coins. As the ancestor of the blockchain training game, players can also mate and cultivate new Ethernet cats to earn Ethernet coins after purchasing cats. If you are lucky in spring, Ethernet cats with powerful characteristics will go crazy in the market, with sales and high prices. As cat slaves, Ethernet cats are not only cute, but their cultivation value is also unquestionable.

Cloud Fish

Raise After cats and dogs, let’s talk about fish farming. Cloud Fish is a virtual fish social training game brought by Geek.com based on web pages. Ethernet coins are used in the game to circulate Cloud Fish coins. Players obtain Cloud Fish’s There are two methods. One is to buy cloud fish directly in the market, and the other is interesting and fish in the fishery system at a corresponding cost. After players obtain cloud fish, they can choose not to raise cloud fish and wait for cloud fish. As the market and trading platform rise, you can also choose to raise cloud fish, so that the cloud fish can gain the ability to reproduce, and then reproduce, and players will get new cloud fish. Like every blockchain game, each cloud fish is unique , different characteristics and attributes also determine the price of this cloud fish.

⑷ People's Daily Online invited the general manager of Beijing Yumede to be a guest to discuss blockchain applications and cooperation

On July 15, 2022, Xu Tingxu, general manager of Beijing Yumed Intellectual Property Service Co., Ltd. (hereinafter referred to as "Beijing Yumed") and his party were invited by People's Daily Online to visit the People's Daily New Media Building. People's Kaihui Fiber Network Lingjing · People Yang Cheng, CEO of the art museum, also attended the exchange event and had in-depth discussions with Xu Tingxu on related cooperation. Xu Tingxu also introduced the development plan of Yumeide and the development status of the "Legend" game.
(Xu Tingxu, general manager of Beijing Yumede, was invited to be a guest at People's Daily Online)
Xu Tingxu introduced the development history of Yumede. Yumede was established in 2000 and completed the development of the famous online game "Legend" in the same year. Since the introduction of Chinese Shiqiang in 2001, its popularity has not diminished. It has developed from a game to an IP, and Yumede has also developed into a multinational company, with its business covering game development, distribution, investment, blockchain, etc. .
Yumeide has also continued to develop some follow-up products of Legend. In 2020, "Legend 4" was launched in South Korea, triggering a craze; after the international version of "Legend 4" was launched last year, the highest number of people online at the same time worldwide exceeded 1.5 million, which is Back then "Hot""Legend of Blood" had almost three times the number of people online at the same time when it was most popular in China. Xu Tingxu said that the main reason why the international version of "Legend 4" is so successful is that it is combined with blockchain technology. The international version of "Legend 4" has launched character NFTs and has also turned some major in-game assets into NFTs. Yumeide provides a special platform where NFT digital cards can be uploaded for the convenience of players.
The success of the international version of "Legend 4" has also allowed Yumede to accelerate the pace of improving its metaverse plan. Yumede has launched a new blockchain game platform Wemixplay, and hopes that it can become a global game company. The backbone of the service-based ecosystem for blockchain games. Yumeide recently added 9 games to the Wemixplay blockchain game platform, which allows developers to launch blockchain games without knowing much about Web3 and brings game developers and players closer through decentralization connected together. Yumeide hopes to have 100 games launched on Wemixplay by the end of 2022. In addition to focusing on the development and application of blockchain technology, Yumeide has also made 22 investments in blockchain projects around the world this year.
When talking about the blockchain field, Yang Cheng not only introduced Lingjing·People's Art Museum, but also put forward suggestions for cooperation with Yumeide. Lingjing·People's Art Museum was officially launched by People's Daily Online in January this year, aiming to provide a digital platform for artists and outstanding works of art, and provide services for digital copyright protection of artworks, digital publishing, digital transformation, digital certification (blockchain), etc. , using digital technology to serve popular art. The digital collection issuance of Lingjing·People's Art Museum will focus on the fields of art, performance, film and television, and public welfare. It will also try to distribute digital collections related to Chinese culture overseas to open up a new path for Chinese culture to go global and explore Chinese culture. New forms of overseas communication have allowed China’s excellent traditional culture to become an important source of literary and artistic innovation with the help of new technological means.
(Lingjing·People's Art Museum is online)
"Legendary" is a familiar IP, whether it is story or character art, etc., there are many areas worthy of development, and "Legendary" IP is also closely related to Lingjing·People's Art The theme of the museum is highly consistent. In the future, Yumeide can authorize Lingjing·People's Art Museum, and then Lingjing·People's Art Museum will digitize the relevant results of the "Legendary" IP, and then develop related derivatives to enrich the platform's work library, and the development of such products At the same time, it can attract more people to pay attention to the story and scenes of the game, and even become new game players, forming a complete chain of mutual promotion. The two parties have also developed more ideas about possible in-depth cooperation, which is also worth looking forward to.
After years of development, China’s domestic game market has risen rapidly, and competition has become increasingly fierce. For Chinese game companies, it is urgent to go global. Over the years, Yumeide has also been hoping to use its rich publishing experience to help China's small and medium-sized game companies go global and support more game works to go global.. As the company with the most successful blockchain games currently, more than 30 games have been launched on Wemixplay, the Yumeide blockchain game platform. Xu Tingxu hopes that in the future, games developed by Chinese companies will be launched through the Wemixplay platform, making it easier to Enter the global market and embark on a new development path.
Xu Tingxu said that for Yumede, the Chinese game market is the most important market. Yumede has also planned a number of measures to support Chinese game manufacturers, hoping to bring vitality to the majority of small and medium-sized enterprises and maximize the IP value of the game industry. , game operations and other aspects to create new ideas. In addition, Yumede also actively participates in projects that are beneficial to China's social and cultural development and grows together with Chinese companies. Yumede's goal is to become a cooperative body that can coexist and prosper with most Chinese game companies.
(Xu Tingxu, general manager of Beijing Yumeide, visited the development history of People’s Daily)
The "Legend" game has achieved great success in China, with many users and a huge volume. The huge profits brought by the Legend game market have also led to piracy There are endless infringement phenomena. As a game development company, Yumede has always attached great importance to the protection of intellectual property rights. Yumede has adopted a multi-pronged approach through prosecution, complaints and reports, and cooperating with local governments, and has achieved good results in safeguarding rights. So far, Yumede has won more than 20 cases, and more than 3,000 legendary infringing games have been removed from the shelves.
Xu Tingxu introduced that after obtaining the authorization to maintain the intellectual property rights of the "Legend of Legend" work within mainland China, Beijing Yumeide actively carried out rights protection activities and cooperated with the public security organs and relevant departments to fight against infringements involving the "Legend" game. The behavior was severely punished. From now on, all business related to the "Legend" IP, including rights confirmation and authorization, will be completed by Beijing Yumeide.
The success and value of "Legendary" IP are a reflection of Yumede's R&D strength. Yumede's exploration and practice in the field of blockchain also present more possibilities for the development of games and other industries. I believe People.com We can establish in-depth cooperation with Yumede based on the "Legendary" IP, develop more forms of excellent works, and explore and create new development directions in the cultural field.

⑸ Is it valuable to what is a blockchain game?

What is a blockchain game?

There are currently many definitions of blockchain games. One of the more recognized definitions is to write core data into the blockchain and use on-chain data as a source of random numbers. For example, the currency in previous games was determined by the game operator, but due to the decentralized nature of the blockchain, transactions between currencies are transparent, and the transaction data is synchronized to each player, so in this way , under the condition that the total amount of currency remains unchanged, the currency obtained in the game will be more valuable.

What value can blockchain bring to games?

Ownership and Circulation of Game Assets

On the blockchain, players can own in-game assets, and these assets are circulated in a broader sense.sex. The points, props, weapons, and characters in traditional games are often all owned by the developers. Therefore, centralized developers have greater power to make drastic changes to these assets, and even dispose of them at will. These assets in the game are often limited to circulation within the game. Outside the game, they seem to have no reuse value, and it is difficult to be given application scenarios again from a technical perspective.

Under the logic of the blockchain, once the assets in the game are on the chain, these points, props, weapons, and characters can be completely attributed to the player's blockchain address. The player has no regard for this address and the information below it. Assets have ownership rights. Then we can imagine several application scenarios:

1. Asset trading anytime and anywhere: A large number of games do not have prop trading functions. Of course, the original intention of this design is often to avoid confusion in the economic mechanism of the game. , extend users’ gaming time and increase developers’ income. Assuming that the above is not a problem that developers are worried about, then "props on the chain + mobile wallet" can realize online and offline transactions between two users anytime and anywhere. You and your friends talk about a recent PC game while having dinner, open your mobile wallet and see what kind of weapons and equipment each other has. The experience of completing a transaction is as simple as scanning a WeChat code to pay. When you get home at night, open Log in to the game on PC, and the items after the transaction are already in your equipment inventory.

2. Game asset reuse: After the assets are uploaded to the chain, because they are hung under each player’s address, developers can easily reuse the assets of other games for secondary transformation or cross-game implementation. Reuse. SpiderStore has a game called CryptoCuddles, a cat fighting game based on CryptoKitties. Players log in with their own Ethereum address, and the game will automatically obtain all the CryptoKitties under that address. The characters come from CryptoKitties, and only the combat logic comes from CryptoCuddles. itself.

3. New user acquisition methods: Under traditional games, new games often need to reacquire users, or use old games to divert traffic to new games. Blockchain can break this approach and reduce the cost of acquiring customers, such as the above-mentioned CryptoCuddles. All CryptoKitties users are potential gamers who can be directly converted. If direct reuse of assets involves IP issues, developers can also design it this way. Users who own cats in CryptoKitties can directly obtain certain rewards in this game, which can be characters, treasure chests, props, etc. Verification method You only need to log in with the address to read the data on the chain.

In this way, when a new game is launched, it can completely draw on the users of existing popular games to attract traffic. Isn’t this gameplay the same as forking coins to distribute candy and new token airdrops? Use ETH or EOS, the currency with the largest number of currency holders, to airdrop your own tokens to currency holders at a ratio of 1:1, thereby acquiring users at a very low cost.

SpiderStore currently has more than 2,000 game titlesUnder the App, there are accumulated information of hundreds of thousands of users who have played Ethereum games. If a new game needs to be promoted, the simplest thing is to airdrop game assets to these addresses, which is much more accurate than traditional advertising.

⑹ Korean popular NFT mobile game will stop serving and change to legal mode; Zynga and Forte enter blockchain games

Suspend service, this Korean P2E Mobile game launches NFT-free version

On December 21, South Korean game company Natris announced that it would stop the service of its P2E mobile game "Infinite Breakthrough Three Kingdoms" (무한돌파삼국지리버스) and provide players with another NFT-free version. NFT version. It is reported that the game was previously punished by the Korean regulatory authorities for “cancellation of rating assessment”, but the official also stated that it is currently actively preparing to respond to the lawsuit.

In the outside world’s impression, South Korea has always been a big blockchain country. Under the P2E wave sweeping local companies, this "old game" born in 2013 has also gained a "second spring" after recently cooperating with Kakao and joining the Play to Earn service.

To put it simply, players can exchange for the virtual currency Mudol in the game every day by completing daily tasks, entering the PVP rankings, etc. The Mudol coins can be converted into Kakao’s “Klay” coins and then converted into cash. , or trade with other foreign currencies through third-party exchanges. Thanks to the new label of "Play and Earn", after three years, "Infinite Breakthrough of the Three Kingdoms" has once again ranked among the top 10 bestsellers on Google Play in South Korea and the top spot on the iOS bestsellers list.

Although Korean manufacturers are vigorously increasing their investment in blockchain games, the local regulatory authorities have not adopted a completely laissez-faire policy towards the Play to Earn game as the outside world imagined.

Currently, Korean law does not have more complete provisions for NFT and token systems in games, but there are clear restrictions on speculation. Local laws clearly stipulate that speculation cannot be encouraged through operating methods, systems, functions, etc. that are closely related to game content. At the same time, in South Korea's "Game Industry Law", there are restrictions on the types of props in games, and games cannot provide "items that may trigger speculation."

Therefore, most of South Korea’s P2E products provide services based on its own blockchain platform. Just like the recent hit "Mir4", after WeMade launched the global version containing NFT elements in August this year, it was not launched simultaneously on the Korean server.

ExperiencedAfter a short period of glory, "Infinite Breakthrough Three Kingdoms" was recently exposed by foreign media: In order to provide Play to Earn services in South Korea, it was directly registered on the App Store without applying for ratings and grading from the Game Commission. Therefore, the Korean regulatory authorities imposed a penalty of "cancellation of classification assessment" and will soon be taken off the shelves in major Korean markets.

On December 20, Natris announced that it would take all legal actions in the future, including stopping the execution of the delisting action and the cancellation of the grading and assessment action, and appointed a litigation attorney.

However, while the game is out of service, Natris will first provide players with another NFT-free version of the game to prevent the game from being completely shut down and causing greater losses. It is reported that this version does not support tokens and other related content, but the basic game gameplay, player account information and other content will be retained. This means that "Infinite Breakthrough Three Kingdoms" may become the first P2E game to change from NFT back to normal mode.

It is worth mentioning that during this period, the price of Mudol, the in-game token, dropped sharply, but the popularity of the game did not change significantly. According to data from the mobile game analysis website Appa.pe, game DAU began to rise on December 1st, then fell slightly after reaching the top on the 12th. There has not been much fluctuation so far. At the same time, App Annie shows that as of the 21st, games are still firmly in the top 20 of Google Play’s best-selling list, with no major changes.

Join hands with blockchain game platform Forte, Zynga to create blockchain games

According to foreign media reports, the American casual game company Zynga and the blockchain game platform Forte recently jointly created A blockchain game based on the Zynga gaming brand.

What’s interesting is that at almost the same time, Voodoo, the “King of Mini Games”, just announced on its official website that it has officially entered the field of blockchain mobile games and will invest US$200 million in 2022. Increased to 30 studios based on blockchain game development.

Looking back at the current cooperation between Zynga and Forte, both parties also stated that they will use Zynga’s intellectual property, brand and community to develop interesting and long-lasting blockchain games in the future, but the specific terms of the cooperation have not yet been disclosed.

But before that, it is necessary to introduce this blockchain game platform Forte.

GameLook has also reported that Forte just announced last month that it had completed another US$725 million in financing. By "Free Fire" developer Garena parent company Sea and Kora Management led the investment, and many well-known companies in the industry participated in the investment. The cumulative financing has exceeded US$900 million.

But in fact, Forte, which has repeatedly been favored by capital, does not make blockchain games, but an infrastructure company that uses blockchain technology to create a new type of game economic platform and serve as storage for game companies. Crypto wallet for player tokens, such as Ethereum, Bitcoin, which are then exchanged for cash. Its value lies in pioneering the solution to players' compliance and high liquidity problems in game NFT transactions.

Daniel Jacobs, founder of Kora Capital, the lead investment fund in this round, believes: "Thanks to the stability of technology and compliance solutions, Forte has great appeal in the gaming field." Simply put , the Forte platform allows game companies to integrate blockchain technology into games in a simple way, providing publishers with built-in compliance and security products to protect the business and intellectual property rights of players and publishers.

Also based on the advantage of focusing on the pain points of blockchain transaction compliance, Forte has currently cooperated with more than 40 game developers, covering more than 15 million players, and the above has also contributed to this cooperation with Zynga Cooperation.

Naturally, he also mentioned the opportunity to cooperate with Forte. He said bluntly: "This stems from the team's long-term vision and approach in blockchain solutions and Web 3 development."

< p> Forte co-founder and CEO Josh Williams also said: "We are proud to cooperate with Zynga and hope to advance the blockchain gaming ecosystem in a responsible manner, attract and benefit gamers, and provide They provide greater economic opportunity. We built the Forte platform with best-in-class interoperability mechanisms and compliance measures, and continue to strive to bring security, stability and trust to developers and players."

Josh Williams

Of course he also mentioned the collaboration: "We are honored to be part of this partnership to further our goal of promoting and creating transformative experiences that allow players to play in the games they love. Unleash and acquire new forms of value and property rights.”

⑺ What is iGames’ first blockchain game?

iGames’ first blockchain game is Guessing Master, It is a casual fighting game with the theme of rock, scissors, and paper. The gameplay is simple and easy to understand, but it is highly interactive and competitive. The internal beta is scheduled for March 23.

⑻ What should the phenomenon and application of blockchain look like

1. The revolution of blockchain

It was not until the seventh year after the emergence of Bitcoin that its underlying core technology, blockchain, began to be familiar to people. With the wealth effect caused by Bitcoin’s multi-million-fold increase, blockchain is becoming more and more popular. Its value is widely recognized and it is generally considered to be the core technology leading the fourth industrial revolution.

In 2018, Xu Xiaoping, a well-known angel investor, raised his arms and shouted: "The blockchain revolution has arrived! We must embrace this revolution!" With one stone, it caused thousands of waves, and soon the official blockchain learning book was launched online , official media interpreted that a wave of entrepreneurship and recruitment are coming one after another. In 2019, blockchain was officially designated as “an important breakthrough for independent innovation in core technologies.”

Under this situation, blockchain has become an out-and-out "new trend", and blockchain application has become a keyword. It has significant advantages in optimizing business processes and building trustworthy systems. How can we use these advantages of blockchain technology to empower the real economy?

Not only blockchain project parties are trying, but also Chinese Internet giants represented by BAT, financial systems and mobile operators represented by China Merchants Bank, Bank of China, and Ping An Insurance, etc. They are all actively carrying out "blockchain+", and it is also in full swing overseas. Facebook, Goldman Sachs, JPMorgan Chase, etc. are all actively promoting it.

2. Blockchain+

On August 10, 2018, Tencent issued the first blockchain electronic invoice. As of July 3, 2020, invoices were issued Volume reaches 25 million. Blockchain electronic invoices have the advantages of simple invoicing, on-demand supply, low cost, high efficiency, and anti-counterfeiting. Tencent Blockchain quickly occupied the market with first-mover advantages in blockchain + government affairs and blockchain + taxation.

Ant Financial, owned by Alibaba, began to deploy blockchain as early as 2015. So far, Ant Blockchain has open alliance chain, BaaS platform and other products covering dozens of application scenarios. It has reached on-chain cooperation with many well-known global companies such as Intel, Jingdezhen Porcelain, and Bayer. The Internet also entered the blockchain very early and launched blockchain games, blockchain certificate storage and other services. Currently, the number of certificates stored on the chain has exceeded 100 million.

In 2019, the scale of China's blockchain industry alone reached 1.2 billion yuan. Data from the research institution Research and Markets shows that the output value of blockchain technology in the telecommunications field will surge from 4.66 million US dollars in 2018 to 2023. 993.8 billion US dollars in the year. Against this background, 2020 will usher in multiple policy benefits.

1. Officials have included blockchain into the scope of new infrastructure and new technology infrastructure;

2. Hunan released the "Three-Year Action Plan for the Development of the Blockchain Industry in Hunan Province" ( 2020-2022)";

3. Guangzhou launches "GuangzhouImplementation Opinions of the State and City on Promoting the Innovation and Development of the Blockchain Industry (2020-2022)";

4. Beijing issued the "Beijing Blockchain Innovation Development Action Plan (2020-2022)";

5. Jiangxi launched a blockchain service hall;

6. Wuhan held a special event for the transformation of blockchain technology and scientific and technological achievements;

7 .The Chongqing Smart Expo Blockchain Application Innovation Competition plans to invest a huge amount of 50 million yuan as investment incentives.

However, although blockchain has achieved remarkable results in its implementation and empowerment in financial, government affairs, charity, games, agriculture, manufacturing, medical care, copyright and other physical fields, it has also played an active role in fighting the new coronavirus epidemic. role.

However, due to the influence of the general environment, more funds, resources, and attention have been attracted to the direction of blockchain empowering the real economy, but the core native applications of blockchain have been ignored.

3. Blockchain native applications

The Internet has opened an era of information explosion, and blockchain will bring a future where value flows freely. In today's global economic and financial system, affected by many factors such as ideology, cultural systems, business models, and technological levels, the cost of value transfer is high and the efficiency is low, especially in cross-border payment scenarios.

In the future blockchain era, value transfer will be like information transfer: global, instant, free, and equally enjoyed by everyone. All offline assets such as stocks, securities, identities, and real estate can be freely converted on the chain.

Moreover, the impact of blockchain technology has far exceeded the technical category itself. It is also an idea. The soul of blockchain lies in consensus. In the era of blockchain, truly powerful vitality will be born in community consensus and application implementation, and community and consensus will become the main body and soul of the industry.

In a community with consensus, individual energy and value will be fully stimulated, offsetting the fission effect of traditional centralization, breaking the original solid underlying structure, and reshaping new business and social values.

Therefore, blockchain native applications should be based on community and consensus, give individuals a path to realize their value, and be able to maximize the application ecosystem that stimulates individual energy and creativity, ultimately breaking monopoly and forming Decentralized free value exchange network.

Individual energy and value are multi-dimensional and highly subjective. These blockchain model designs obviously cannot fully stimulate individual energy, and are even far from it.

Native applications that truly conform to the spirit of blockchain should be grand and comprehensive in application model design, taking into account all online and offline value-creating behaviors of individuals for individuals to carry out.Personalized use, each individual's areas of expertise are different.

Borrowing from the Pareto optimal solution theory, each individual's energy can be maximized to maximize the energy of the whole, and only then can the original centralized business model be broken and a free flow of global individuals be formed. A peer-to-peer value transmission network builds a new decentralized business infrastructure, changes the value creation and delivery model, and reshapes the values ​​of the entire society.

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